Blue Coral - Marketing
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Ecolab Vehicle Care - Blue Coral

Marketing
The Blue Coral brand reflects the 70+ year legacy in car washing. We offer our customers marketing programs featuring the Blue Coral brand to:

  • Pull more customers on to your wash site
  • Enable customers to identify and see value in your packages containing the Blue Coral brand
  • Influence customers to upgrade to the higher wash packages based on their recognition of the Blue Coral brand

Depending on car-wash operators' specific messaging requirements, we have a full line of stock marketing materials in multiple media to help you communicate more effectively with your customers, whatever your message, whatever the season, whatever your specific wash program. These include:

  • Outside the wash
    • Banners
    • Windscreens
    • Pump toppers
    • Pump/teller video
  • Inside your store
    • Change mats
    • Cooler clings/decals
    • Video promotional
    • Cross marketing materials

These materials can also be customized to your specific messaging needs, providing you with the right tools to meet your business goals. for more details.

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