1. Home
  2. Role of business and technology in addressing water scarcity

Role of business and technology in addressing water scarcity
Ecolab discusses role of business and technology in addressing water scarcity at Fortune Brainstorm Green Conference.

May 08, 2013

Emilio Tenuta, Ecolab vice president of Sustainability, joined business and environmental leaders at the 2013 Fortune Brainstorm GREEN conference in Laguna Niguel, Calif., to discuss the latest sustainability solutions and the role of business in addressing environmental issues.

Tenuta led a roundtable session on technology’s role in addressing water scarcity. Joining him were leaders from MillerCoors, Water Health International, Autodesk and Deloitte Consulting. The conversation addressed increased demands on the global water supply, and how machine-to-machine technologies can help improve water efficiency, recycling and reuse.

“To move to the next level of water stewardship, businesses are examining existing processes to reduce water use and developing improved automated monitoring technologies to ensure performance,” said Tenuta. “Businesses can significantly reduce water use through real-time monitoring and control technology that provide the right quality of water for every process.”

The discussion also focused on third-party water management standards, such as the Alliance for Water Stewardship’s International Water Stewardship Standard, which provides best practices to reduce water risks and generate positive social, environmental and economic impacts within a watershed.

Ecolab helps customers manage water use through industry-leading expertise and innovations that save water and energy, enhance production, and protect the environment while reducing total cost of operation for customers in a wide range of industries, including automotive, building products, chemical, commercial buildings, food and beverage, hospitality, microelectronics, mining, pharmaceutical, power, and primary metals.

This year marked the sixth Fortune Brainstorm GREEN conference, and was attended by leading business leaders, experts, academics and journalists.


Mesa Denny
Senior Manager, Global Communications
Phone: +1 651 250 3273 or by email

Alejandro González d’Hyver de las Deses
Communications Manager, Latin America
Phone: +52 (55) 5001 2935 or by email

Carolina Simonetti
Communications Manager, Brasil
Phone: +55 11 2134 2649 or by email

Valeria Prado
Communications Director, Latin America
Phone: +1 954 436 2668 or by email

Kate Askew
Director, Corporate Communications
Phone: +41 78 655 3005 or by email

For non-media related inquiries,
call +41 44 877 2000

Viktoria Filippova
Manager, Corporate Communications
Phone: +7 495 980 72 12 or by email

Naazi Feizi
Communications Director, MEA Region Head
Phone: +971 4 8146961 or by email

For non-media related inquiries,
call +41 44 877 2000

Roman Blahoski
Communications Director
Phone: +65 8799 2250 or by email

Elsie Hong
Director, Corporate Communications
Phone: +86 21 6154 1803 or by email

For non-media related inquiries,
call +86 21 6183 2500