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From Housekeeping to High Scores: The Clean Path to Guest Advocacy
PRESENTER: Jill Gelderman, Ecolab’s Lead Technical Account Specialist
On-Demand Webinar
In today’s competitive hospitality landscape, cleanliness isn’t just a standard—it’s a strategic advantage. Join Jill Gelderman for an insightful session where she explores how elevating your housekeeping operations can positively impact guest satisfaction. This session this session walks through:
- How cleanliness influences guest satisfaction, online reviews, and repeat business—backed by consumer research
- The critical role of the right products, tools, and procedures in delivering consistent cleanliness
- Practical strategies to meet rising guest expectations while managing labor and cost pressures
Whether you're a hotel operator, brand leader, or franchisee, this on-demand webinar will equip you with actionable insights to create cleaner, safer, healthier, and more inviting environments that guests remember—and recommend.
Meet the Presenter
Jill Gelderman
Jill is lead technical account specialist, Global Institutional, for Ecolab Inc., the global leader in water, hygiene and infection prevention technologies and services that protect people and vital resources.
In this role, Gelderman is responsible for providing technical support across Ecolab’s global hospitality and foodservice customers.
In her 9 years at Ecolab, Jill has worked in Research & Development and Regulatory to develop innovative solutions and partner with customers to achieve the desired outcomes for their guests.
Jill holds a bachelor’s degree in chemical engineering from Iowa State University.
Cleanliness as a Competitive Advantage
